{"id":27750,"date":"2023-06-01T07:49:45","date_gmt":"2023-06-01T07:49:45","guid":{"rendered":"https:\/\/daoinsights.com\/?post_type=event&p=27750"},"modified":"2023-06-08T10:39:00","modified_gmt":"2023-06-08T10:39:00","slug":"the-big-comeback-position-your-brand-for-digital-china-2023","status":"publish","type":"event","link":"https:\/\/daoinsights.com\/events\/the-big-comeback-position-your-brand-for-digital-china-2023\/","title":{"rendered":"The Big Comeback: Position Your Brand for Digital China 2023\u00a0"},"content":{"rendered":"\n
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REGISTER HERE<\/a><\/div>\n<\/div>\n\n\n\n

Event Details<\/h2>\n\n\n\n

Date<\/h4>\n\n\n\n

15 June <\/strong>
1PM (BST)\u202f\u202f 
8PM (CST)\u202f 
8AM (EDT)\u202f <\/p>\n\n\n\n

China\u2019s reopening has led to the swift recovery of the retail sector with\u202fsales already beating forecasts in March 2023, reaching a 10.6% increase from last year. 
 
New market trends have now signalled exciting opportunities for brands – particularly within luxury, where China is on course to dominate 25% of the global market by 2025, estimated at $118.3 billion. 
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Now is the time to act! 
 
This webinar will feature new insights and discussion on where retail is headed next, and how brands can leverage WeChat’s ecosystem to launch the right strategy for China 2023 \u2013 empowering them to use recent market changes to accelerate growth. <\/p>\n\n\n\n

Agenda<\/h2>\n\n\n\n

Hosted by Dao Insights, our speakers and panel will be covering the latest retail industry insights including a deep dive into key case studies, to reveal how brands can best position themselves through WeChat (Weixin) today.\u202f<\/p>\n\n\n\n

Speakers<\/h4>\n\n\n\n

Arnold Ma <\/strong> 
Founder @ Dao Insights<\/strong>
Host <\/p>\n\n\n\n

Adam Nait <\/strong> 
Head of Digital Engagement<\/strong> @ Saint Laurent<\/strong>
Tips for brands to best navigate the WeChat Ecosystem <\/p>\n\n\n\n

Laura Pan <\/strong> 
Lecturer @ SDA Bocconi<\/strong>
The importance of brand experience and reinvention in China<\/p>\n\n\n\n

Panellists<\/h4>\n\n\n\n

Leeon Zhu  <\/strong>
APAC Consumer Planning Director @ Diageo <\/p>\n\n\n\n

Anthony Lin\u202f <\/strong>
Head @ WeChat (Weixin) Pay Fashion Division\u202f <\/p>\n\n\n\n

Adam Nait  <\/strong>
Head of Digital Engagement @ Saint Laurent  <\/p>\n\n\n\n

Mingming Zhao  <\/strong>
Head @ Tencent Smart Retail Beauty and Fashion Division <\/p>\n\n\n\n

Laura Pan\u202f <\/strong>
Lecturer @ SDA Bocconi <\/p>\n\n\n\n

Arnold Ma  <\/strong>
Founder @ Dao Insights<\/p>\n\n\n\n

Q&A Session<\/h4>\n\n\n\n

Registration<\/h2>\n\n\n\n

Sign up today<\/a> and be the first to also receive an exclusive industry insights report featuring key case studies. Topics include: <\/p>\n\n\n\n